SAP CRM Overview | What is SAP CRM? And why it is used?

SAP CRM is the CRM tool provided by SAP and is used for many a business process.

SAP CRM is a part of SAP business suite. It can implement customized business processes, integrate to other SAP and non-SAP systems, and help achieve CRM strategies. Learn from SAP CRM training.

SAP CRM can help an organization to stay connected to customers. This way organization can achieve customer expectations with the types of services and products that he or she actually needs.

It also helps to achieve 'Single face to customer', which means the customer get regular & actual information independent of channel through which the he or she is contacting your company.

Features or SAP CRM

• It is a part of SAP Business Suite to manage customer relationship.
• It supports all customer-focused business areas such as marketing, sales and service.
• It is implemented for different customer interaction channels, such as interaction center, internet and mobile clients.
• CRM Analytics, a component of SAP CRM, enables your organization to gather all relevant information about various key factors such as a customer and analyze this knowledgebase to incorporate insights into operational processes and strategic decision-making

Customer Relationship Management is a business strategy for optimizing customer interactions. It helps in understanding your customers, their needs and requirements. Learn SAP CRM from world’s biggest unique SAP training resource SAP Trainings Online by 12+ years of experienced faculty.

SAP CRM Marketing

CRM Marketing is one of the key components in Customer Relationship Management and is used to plan all marketing related activities centrally and implement them successfully across organization. Marketing involves analyzing the market segments and identifying the valuable customers.

Marketing demands creation, building long-term customer relationships, creating brand awareness. It also deals with marketing campaigns, lead generation, connecting with target customers, and success of all these activities.

SAP CRM Sales

The SAP CRM Sales allows an organization to manage their sales related activities like reducing sales cycle, increase productivity of sales team, increase revenue, and customer satisfaction and loyalty. It helps the organization to manage end to end sales cycle across all sales channels.

Sales Functions:

Following are the key sales functions that are performed in SAP CRM:

• Organizations can perform sales planning and forecasting that helps them to forecast and plan their revenues and item quantities.
• SAP CRM is used by organizations to manage, monitor, capture and save all the critical details about customers, products, partners and prospects.
• Any organization can perform territory management and assign sales managers to define the territories based on various criteria and also will be allowing them to assign sales representatives for territories and identify prospects for each territory.
• It is used by organizations to manage and assign different tasks to sales professionals.
• It helps organizations to develop, implement, and manage compensation plans easily by defining incentives and commissions for their sales agents.

SAP CRM Service

SAP CRM service can be accessed from different ways in any CRM. Following are the key functions that can be performed from an SAP CRM WebClient:

Service order management

Service ticket management

Complaint management

Case management

Product registration

Knowledge research

SAP Trainings Online designed SAP functional training and technical courses program based on present day industry requirements which makes the learners future ready and strengthens you to go challenging with industrial demands. This online program is not only job oriented but also for professionals who wanted to update their technological skills and to excel in their careers. We offer online education not only limited to region or an area, we offer trainings globally.

Interested to take SAP CRM demo, CLICK HERE for free live demo

For more details visit: www.saptrainingsonline.com

Email: contact@saptrainingsonline.com

Contact: INDIA +91 9052775398 USA +13152825809