SAP CRM Training | SAP CRM Architecture Overview introduction

SAP CRM consists of various components that allow you to integrate the CRM module with other SAP and non-SAP modules, internet, mobile devices like smartphones, tablets, and enterprise portal.

In the centre, it has SAP CRM server which has sub components like:

CRM enterprise functions: Data is exchanged between the CRM system and a connected ERP system (minimum SAP R/3 Release. The SAP Business Information Warehouse (SAP BW training) is used as a data source for parts of the SAP CRM solution, and also contains data for consolidation and analysis.

As of SAP ECC 6.0, the plug-in will be contained directly in SAP ECC. Until SAP ECC 6.0 the plug-in is delivered separately and has to be installed.

CRM middleware: The SAP CRM solution supports the handling of CRM business objects (such as customers and prospects, activities and opportunities, and products and product catalogs) in a variety of application components including Internet Sales, Service Interaction Centre, Telesales and Campaign Management. Some of these components require external extensions for communication and integration. These components will be described in more detail in later sections.

The middleware layer supports the controlled data exchange with other systems such as mobile clients, back-end systems, and data ware houses. A replication procedure guarantees consistent and up-to-date data in the distributed local databases, especially for mobile users. Message queuing ensures data delivery and processing.

Then there are adapters to communicate with hand held devices and internet. The SAP ECC/R3 system is used for backend, SAP BI system (learn from SAP BI training by SAP Trainings Online) is used for analytical reporting and SAP SCM is used to enhance the capabilities of SAP CRM module.

There are different software layers in the framework architecture of SAP CRM. The thing with these software layers is that they are all separated from each other. The reason for this separation is to facilitate the connection of various business applications. In fact, these connections are made possible via generic interaction layer (genIL) and business object layer (BOL) to the CRM User Interface Framework (or the Presentation Layer).

We shall now look into different layers that make up for the SAP CRM Architecture:

Presentation layer: The CRM User Interface Framework or CRM UIF forms the basis of the Presentation Layer which in turn is responsible for running HTML pages in the web browser. BSP’s Presentation is not responsible for controlling the business logic of CRM Business Objects and process as it will be taken care of separately.

Business layer: The Business Layer itself comprises of two software layers:

1.BOL (business object layer): As the name suggests, the Business object layer is responsible for saving the business object data. For example, this could include but not limited to business partners, transactions, and products. This layer in a way ensures the separation of the underlying logic of business and the CRM WebClient UI.

2.GENIL (Generic Interaction layer): The genIL or the Generic interaction layer is responsible for handling the data transfer from the Business object layer to the APIs or Application programming interfaces of the concerned business engine.

It is important to note here that both the above layers are strictly separated from each other. It is because of this separation, business applications can be connected to the CRM WebClient UI or the Presentation Layer via Business object layer (BOL) and GENIL (Generic Interaction layer). Remember, it is not just the CRM business objects and processes that the CRM WebClient UI handles, but also application objects of ERP system, like SAP Supply Chain Management’s ERP sales orders and SAP Human Capital Management’s employees.

Business Application: The business application comprises of the database tables and the business logic.

SAP CRM Server

SAP CRM Server is linked to ERP system which can either be any ERP software or SAP ECC systems that the organization uses. The entire SAP CRM system will act like a logical box that can be used for connecting a variety of systems, including:

• SAP BI/BW for the purpose of reporting.
• CRM Servers can also be connected to SAP ERP systems, SAP APO, SAP BI, SAP Solution Manager, SAP CRM, and other SAP Net-ware portals.
• SAP CRM servers can also be connected to the Interaction Centre, websites (or web channels), and mobile devices (or handhelds).

About SAP CRM training

SAP Trainings Online provides best SAP CRM training with our training learners can become expert in concepts like Organization Management, Account Management, Territory Management, Product Master data, Transaction processing, Lead Management, Opportunity Management, Quotation Management, Order Management, Contract Management, Activity Management and Visit Planning.etc.

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